September E-Newsletter

Here is your latest Matrix eNewsletter!

Today is the last day to get the early bird registration rate for the highly-anticipated 2017 Media Sales Symposium hosted by yours truly! Register now and check out more details on the upcoming symposium in the newsletter below.

And if you are in Phoenix today for NAB’s Small Market Television Exchange, visit us at our booth #43 or join us for an exclusive Happy Hour event happening at the Terrace Court located within the Arizona Biltmore Hotel (just follow the signs throughout the hotel) from 6PM – 8PM tonight, September 15th.  See you there!


Media Sales Symposium

1.2 sales symposium longerPsst! Today is the last day to get the early bird registration rate, so what are you waiting for? Register Now.

The Media Sales Symposium will uncover proven sales strategies for sales teams as a whole, management, and Account Executives. If you are looking for best practices and effective ways to maximize sales for your organization, then this symposium is for you.

See how today’s technology can make your sales team faster, smarter, and more efficient. Learn how to:

  • Uncover revenue opportunities
  • Capitalize on advertising across multiple streams
  • Apply a consultative sales approach

Schedule at a Glance
Sunday, January 29, 2017

  • 3:00PM – 5:00PM Registration
  • 5:00PM – 6:00PM Welcome Happy Hour Reception

Monday, January 30. 2017

  • 8:00AM Breakfast
  • 9:00AM – 4:00PM Full day of sessions/speakers with lunch included

Tuesday, January 31, 2017

  • 8:00AM Breakfast
  • 9:00AM – 12:00PM Half day of sessions with roundtable discussions 

Who should attend?
This symposium will uncover proven sales strategies for sales teams as a whole, management, as well as Account Executives. If you are looking for best practices and effective ways to maximize sales for your organization, then this symposium is for you.

What can you expect?
Two days of impactful sessions led by industry leaders and innovators as well as the Matrix team. Sessions will focus on how sales workflows have changed and how to leverage today’s technology tools to work smarter, faster, and more efficiently. Hear how sales teams are closing deals quicker, increasing revenue by 50% over last year and as whole working together more proficiently.

The entire symposium will have something for anyone who is committed to improving sales. More specifically, with the incredible amount of data available to sales teams, specific sessions will focus on how to best slice and dice that data, automate it to be pushed to you versus you needing to pull it, and how to use it to your advantage to sell.

The Venue
Loews Royal Pacific Resort
Orlando, FL

Get all the latest details and more on the Media Sales Symposium, here.


Upcoming Events

SMTE Happy HourSMTE: Small Market Television Expo | Phoenix, AZ | September 15-17 | NAB’s Small Market Television Exchange (SMTE) is the industry’s only national conference designed exclusively for small market groups and stations in DMAs 75+. SMTE presents innovative leadership and sales management strategies, success stories that reflect fresh thinking to help you grow your business and creative sales promotion ideas that set no limits on where you can take them. Catch Matrix at SMTE this year in Booth #43. Connect with us at SMTE> Don’t forget join us for Happy Hour at the Terrace Court in Arizona Biltmore Hotel 6pm – 8pm tonight, September 15, 2016.

Radio Show 2016Radio Show | Nashville, TN | September 21-23 | With the entire radio industry in one place, the opportunities are endless. Load up on big ideas that can grow careers, productivity and revenue. Plus, find out where radio is headed in the year ahead. Matrix is exhibiting in Booth #416. Connect with us at the Radio Show>

While on the subject of radio, did you see? The five most promising technologies for radio
To survive with other traditional media, it must embrace innovation. Among the many types of traditional media—television, out of home, magazines, newspapers—radio may have been the slowest to embrace new technology. That’s for good reason. For a long time it didn’t feel all that much pressure to do so. Radio remains among the most-used media. Read More >


Product Update

Monarch is ComingMonarch is Coming!
Not only are we continually working on updating and enhancing features in our existing Matrix platform, but our development team is also working diligently behind the scenes on an all new and reinvigorated sales enablement platform, called Monarch! Monarch delivers improved capabilities, a slick user interface and expanded integrations to fit the modern sales workflow. We are anticipating Monarch to be available in early 2017, but in the meantime, you can catch your exclusive sneak peek here.

Want More Matrix? Dive into an Open Learning Session
Our Open Learning Sessions are offered regularly, so sign-up to take advantage of one today, heck you can do more than one – they are unlimited. Check the schedule (with over several new sessions recently added!) to attend an open learning session that interests you. Sessions teach you how to use Matrix to maximize your CRM and sales analytics.


In the News, Podcasts, and More

PTC Tech 50Pittsburgh Technology Council Names Matrix Solutions Finalist for Tech 50 Solutions Provider of the Year Award
Matrix Solutions has been selected by the Pittsburgh Technology Council (PTC) as a finalist for Innovative Technology Solutions Provider of the Year award. The Tech 50 awards represent transformative technology centers of excellence with tech companies at all stages of growth. Tech 50 also recognizes the region’s top tech executives. Read more.

Media Sales PodcastNew! Matrix Media Sales Podcasts
At Matrix we’re working on increasing awareness of sales enablement and tools that improve media sales. And while we’re putting thoughts into infographics and videos, we thought we should get a podcast up and running. This way, no matter your preference for digesting content, we have you covered. Here are the most recent podcasts available. You can also subscribe to the Matrix Media Sales Podcast on iTunes, here.

Episode 3: The Technology Behind Media Sales
In this episode of the Matrix Media Sales Podcast, Dan Tallarico, our Marketing Manager sits down with two of our developers, Dan & David, to talk about the various technologies that power ad tech platforms. We touch base on the importance (and plethora!) of APIs, what makes data actionable, and what a sales enablement tool of the future looks like. Stream it from SoundCloud now.

Episode 4: The Radio Show & Digital’s Impact on Radio Sales
In this episode our Marketing Manager, Dan Tallarico, sits down with Justin Matase, our Business Development Manager, to talk about the world of radio. More specifically, how radio sales is impacted by digital streams and podcast. Stream it from SoundCloud now.